Wednesday, May 15, 2013

And the Summer Slump Sets In

So it had to happen at some point.  It always does.  Book selling is cruel like that.  The very moment you start to think "Wow! My sales are really doing well!  At this rate I'll be buying that private island I've had my eye on in no time!"

Then the Summer season sets in.

But there's no need to panic.  Really.  It's just a cold reminder of what actually happens in your own life.  The weather is nice... you have some time off... you're on vacation... you're not reading...

Wait?  Not reading?  Oh yeah, I guess I'm not really. At least not as much as I do during the winter when the sun sets at 4:00pm and there's no reason to be outside.

But it doesn't change the sting of seeing your sales numbers drop like a rock to the bottom of the sales rank ocean.  This too shall pass.  Just keep publishing.  Avoid hitting the refresh button on your KDP window.  And know that places like Amazon are not broken.  They are simply going through the natural cycle of money-making life.

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